Retail and commerce
The stock says one thing in the shop and another on the website, and the customer finds out after paying.
One inventory for shop and website, a catalogue whose prices and promotions publish themselves, and a checkout step that does not go down on campaign day.
What we measure
- Orders cancelled because the stock was not really there
- Minutes between the sale at the counter and the website update
- Orders completed per hour at the campaign peak
What shapes the design
- Consistency across channels
- Campaign peaks
- Integration with the point of sale
How far this can go
- Short cycle: the stock in the shop and the stock on the site become the same number.
- With integration: the till, the catalogue and the checkout talk to each other without anyone exporting anything.
- With our own research: restocking forecasts per product and shop, when there is enough sales history; when there is not, stock-out alerts first.